modern faith is a podcast for black millennial women looking for a fresh perspective on Christianity.
when establishing the look and feel of the brand identity, it was important for me to capture a sense of energy and new beginning. this was accomplished with a color palette creates a warm, authentic vibe with a taste of sophistication brought in by the navy blue and gold. the design tells a very clean and minimal story and translates well across every medium whether digital or print.
it’s important that we crafted an identity that will attract the right audience as the content of the podcast will be created with the modern day black girl in mind!